Second-Hand Digital
Deals
Second-hand stuff,
there’s a lot of it out there to be had at a good price. Second-hand dealing goes
way back but when I think of second-hand stuff I think of the used car market
and how when you consider the “drive off the lot” value depreciation of a new
car, coupled with getting an almost as good as a new car warranty with the “certified”
used car, I think buying second-hand often makes good cents sense. Then
there are bunches of booming resale retail ventures that come to mind like
Plato’s Closet that resells high end, gently used brand name clothing
originally from places (in the mall) like Abercrombie & Fitch, or similarly,
baby and maternity resale like Stellie Bellies in St. Petersburg and Palm
Harbor, Florida. Consignment has come a long way. There are also several resale
groups in my area, and I suspect many other areas, connected to Face Book. I am
included in a bunch of these groups and the rules are pretty simple. You take
photos to post your items and potential shoppers peruse them that way. And don’t
let me forget old school garage and yard sales and the old adage that one man’s
trash is another man’s treasure or according to Macklemore of Thrift Shop fame,
another man’s come-up.
But finally to the topic
at hand, digital resale, it’s already popular in Europe. Amazon is considering getting
into it. Since 2011 a company in Boston, ReDigi, has been offering second-hand digital
songs for as little as 49 cents vs. the 99 cents you would pay for new to
ITunes. ReDigi’s second-hand market place has even grown into a social network
as some customers like seeing who has previously listened to the songs they
buy. With the popularity of social media and Amazon behind it I think the
market for second-hand digital stuff is poised for even greater success. Some
others in the industry must think so too because some, like Microsoft’s newest Xbox,
are expected not to work with second-hand games.
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